The six-year rate hovers around 60%.

Market Watch reports.

Two additional years in college can cost $300,000 over your life

College administrators are sending a message to their students: Hurry up.

Low graduation rates hurt a school’s reputation, and staying enrolled for extra years adds to the tab for students. So dozens of schools and statewide systems are trying to cut back on the number of “super seniors” milling about campus.

Schools have embraced marketing gimmicks like “Class of ’17” bumper stickers to rally students around their graduation year. But they also are changing how they price a semester to make it easier to stay on pace to graduate, notifying students eligible to graduate that they should do so soon, and altering the classes offered in a given term to help students take the courses they need.