The New York Times has been creating several of these types of maps lately. They’ve made ones for professional football, basketball, and baseball, and now one for the second most popular sport in the U.S.–college football. The data they use is based on Facebook ‘likes.’

N.C.A.A. Fan Map: How the Country Roots for College Football

Twice so far at the Upshot, we’ve published maps showing where fan support for one team begins and another ends — once for baseball and once for basketball. Now we’re pleased to offer another one: the United States according to college football fans.

Unlike professional sports, the college game is much more provincial, with scrappy regional programs dominating their corners of the country. Texas and Oregon are two of the most popular teams, but together they account for only 25 percent of territory in the lower 48 states. There is no team with a level of national support that approaches that of, say, the Yankees, the Boston Red Sox or the Los Angeles Lakers.

If you squint while looking at the college football map, you might even think you’re looking at a state map. In the Southeast, strong programs like Alabama, Arkansas, Louisiana State and Oklahoma dominate their states — and stop right at the border.

But there are enough exceptions to make this quite different from the state maps we all grew up learning. The Minnesota Golden Gophers have been so mediocre for so long — failing to finish in the top 15 nationwide since the Kennedy administration — that fans have moved their support to the Wisconsin Badgers. And Nebraska! They do love their Cornhuskers across much of the Great Plains.


 
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