You have to hand it to this kid. Her research was so compelling that the Washington Post published her story.

The College Twitter Happiness Index can help students

The college hype machine is overwhelming. So I decided to bypass the sugar-coated information of tour guides, review books and even adults seeking to help — and instead harness social media to slice through the conventional wisdom.

As a tour guide at my high school, I know that tours convey only surface information. Adults exacerbate the problem by telling students which schools are best despite having limited information and relying primarily on institutions’ reputations. And books on colleges use simplistic labels such as “party” or “suicide” schools, catch-all terms that attract or deter students for the wrong reasons.

Twitter is a good way to get a sense of what the general public thinks about a particular topic. So I searched tweets about a number of well-known schools and divided the results into three general categories: positive, negative and neutral.

The six schools I chose to study — not necessarily ones to which I plan to apply next year — range from large state schools to private research universities. Many have entrenched reputations that veer to extremes.

The results were surprising.

To tabulate my College Twitter Happiness Index, I compiled a pool of 100 unique tweets from public personal accounts mentioning each university. To calculate the percentage of happy students at a college, I added positive tweets, subtracted negative ones and discounted neutral tweets.

There is, to be certain, a subjective element in determining whether a particular tweet is positive or negative. But Twitter is not a medium known for subtlety, and the distinctions usually are clear.

The University of Chicago is often said to be a school “where fun goes to die.” Yet my College Twitter Happiness Index registered 70 percent happy for the university. As one University of Chicago student wrote, “I am seriously so in-love with this school. #UChicago.” I found a similarly unexpected outcome at Cornell University, which has a reputation for exceedingly pressured students and was the subject of media attention in 2010 for student suicides. Yet my calculations pegged the school’s happiness index at a robust 58 percent. My calculations for the Massachusetts Institute of Technology, a school often stereotyped to have a less-than-vibrant social life, found the student happiness index to be 67 percent. Party on!


 
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