University of Nebraska Chancellor Harvey Perlman has his own YouTube channel and his videos have been attracting lots of attention.

Zack Budryk of Inside Higher Ed reports.

‘Perls’ Before Cornhuskers

Like a lot of people before him, Harvey Perlman thinks YouTube is a good forum in which to air his thoughts. But Perlman is no undergrad. He’s chancellor of the University of Nebraska at Lincoln. And Perlman’s “Harvey’s Perls of Knowledge” video series has become the talk of his campus.

The videos generally run less than a minute in length and feature the same basic setup, in which Perlman speaks from an armchair. They vary in subject matter; some address Internet-specific phenomena, like his version of the “Harlem Shake” meme, in which he doesn’t do the dance, but simply sits silently and reads for the vast majority of the video before ending with a single word: “Don’t.”

Here’s an example of Chancellor Perlman’s videos. I’m not really sure what to make of this.